XQ: The Super School Project
The XQ Institute set out to create a revolutionary education movement by challenging America to rethink high school. Our team partnered with XQ, bringing the expertise and skills needed to help XQ realize its vision.
Our contributions: project management; data management; development; UX design; visual design; animation production; concept development; strategy; workshop facilitation; storytelling; data analysis.
XQ: The Super School Challenge is just one part of a much bigger movement to bring change to American education. XQ enlisted our team to help educate activists about problems in Ed Policy and how to create change.
On the XQ website, we created tools to help applicants to the Super School Challenge connect with each other and form teams.
These teams of strangers need help cooperating. We developed the XQ Canvas, a tool to help new teams learn how to workshop together.
XQ wanted parents, teachers, or students who were new to the educational field to take part in the school design process. These applicants were going to need a crash course in the finer points of Ed Policy.
To help XQ understand the people in the movement, we use the persona method to analyze the types of people who are participating, and their needs.